Saturday, May 12, 2012

Pinterest Campaign

With the rise of Pinterest, brands are jumping on the bandwagon to make the most of this viral marketing platform.

Kotex Personalised Gifts
Kortex's ‘Inspiration Day’ sent out personalised gifts to 50 female Pinterest users base on the information from products they pinned and liked.



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Honda Pintermission
Honda is giving out $500 to five lucky pinners and tell them to take a 24hour break, and go out there and do some stuff with the New Honda CRV.


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Peugeot Panama Jigsaw
Allow the user to express their imagination on the brand specific boards creating an effective message .

The Peugeot Boxer - so much cargo space - the biggest things - you imagine fit in it.
The Peugeot 207cc - A fast convertible that - will blow away all your - funny hats.

A puzzle for user to complete by searching the missing pieces from their website and Facebook fan page.





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British Midland International- Bmipinterestlottery
Turn the Pinterest repin feature in into a lottery style game.


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